کاربرد در خدمات مالی؛ درخواست خدمات بازاریابی

کسب و کار

Business process management for financial services; Request marketing services

مشکل

The reallocation of resources to the company's external departments has created a number of value-added services such as communications, design, printing, web support and sales. However, this reset does not affect the input and output of the marketing unit . These conditions create numerous opportunities to develop and direct services through the use of a business process management suite . In the past, job applications were received through a variety of input methods and reported using a variety of tracking mechanisms. Using business process management , we find a common way to request marketing services that not only aligns with the new structure, but also ensures value-added services to internal customers .

ذی‌نفعان

Marketing managers, marketing staff and all departments requesting marketing services in the company.

راهکار مبتنی بر BPMS

A digital library of assets is used as a central source for all documents related to this process. Workflow The integrated process starts with a request from the client, accepts the request system, creates folders in the digital library and assigns tasks based on the request in the source groups, calculates the specific time and resources Assigns them to complete the assigned tasks and closes the request by accepting the result by the customer. The location of each request is available through a Marketing Service Center system that has an account for each request.

مزایا

With the implementation of the business process management suite , the process for requesting marketing services , using cross-sectoral resources and internal customers has been greatly simplified. Most of this process is automated and drastically reduces the time required to complete requests. The end result is that the marketing sector is more efficient and marketing service users achieve higher returns, faster services with higher quality.